Pepsi - BEyoncé “hip opera”
Art Director: Brad Ricker
Director: Spike Lee
Production Designer: Dean Tavoularis
This set was built on stage at Warner Bros. over Christmas Holidays for a Pepsi musical extravaganza which would ultimately broadcast during the Academy Awards. Spike asked Dean to come from Paris to do this spot because of admiration for his work on “One From The Heart”. I put a concept, plan and team together with Dean. It was a fast design and build, and much fun. A reflective floor and a lot of Neon. We had to open the stage floor and dig to make the subway stairs work for an entry…